Gearfire is proud to announce a new integration with MGE Wholesale, expanding its growing network of distributor partnerships and giving firearm retailers access to one of the industry's premier sources for dealer-exclusive brands and premium cutlery.

"MGE has spent 20 years building manufacturer relationships that a lot of distributors simply don't have," said Chad Seaverns, Chief Operating Officer at Gearfire. "For our retailers, that means access to products they might not carry otherwise, and a meaningful addition to what they can offer on the Gearfire platform."

Gearfire eCommerce retailers on Pro and Essentials now have access to MGE Wholesale's extensive catalog of firearms, shooting sports accessories, optics, premium knives and cutlery through automated inventory streaming and direct-to-consumer dropshipping.

In addition to expanding product selection, dealers gain access to brands with restricted dealer networks that are often difficult to source through traditional distribution channels, as well as MGE's dealer-focused promotions and shipping programs. The new integration gives retailers another trusted supplier while broadening the selection available across the Gearfire platform.

"Supporting independent retailers has always been at the core of what we do at MGE. Partnering with Gearfire allows us to make our catalog more accessible to our audience while giving them the tools they need to expand their product selection, streamline operations, and better serve their customers. We look forward to bringing our dealer-first approach to the Gearfire platform and helping more retailers grow their business." Brad Rupert, MGE General Manager.

ABOUT GEARFIRE:Gearfire provides end-to-end technology solutions for firearm retailers and ranges, including point of sale, retail and range management, eCommerce, payment processing, and business intelligence. Serving the shooting sports industry since 2012, Gearfire helps independent dealers launch, operate, and grow with purpose-built, integrated tools.

ABOUT MGE WHOLESALE: MGE Wholesale, Inc. is located in South Bend, Indiana servicing FFL and Cutlery Dealers Nationwide. For more information regarding Gearfire solutions for your business and MGE catalog integration please contact MGE Wholesale at 800-734-5965 or through their website www.mgewholesale.com