JANUARY 26, 2023

Primary Arms Optics to Attend Mid-States 2023 Winter Rendezvous

HOUSTON, TEXAS – Primary Arms Optics has announced its attendance (Booth #2240) at the upcoming Mid-States Winter Rendezvous, which will be on January 25th and 26th at the Phoenix Convention Center in Phoenix, AZ.

The biannual Mid-States Rendezvous draws thousands of Mid-States members for food, fun, and business. Since 1954, Mid-States Distributing Company has been an essential retailer for farm stores around the country. With 36 members and over 30,000 associates, Mid-States provides essential channel opportunities to rural markets, which have specialized product and service demands.

As an exhibitor at the Rendezvous, Primary Arms Optics will present many of the new and exciting products featured in their Odyssey 2023 catalog reveal. This includes brand new rifle scopes, prism scopes, reflex sights, and optic accessories, as well as their first pairs of SLx® and GLx® 10x42mm Binoculars. With 20+ new products on the horizon, Primary Arms Optics has exciting gear for every outdoorsman—all backed by an industry-leading lifetime warranty.

“We are excited to be exhibiting at the Mid-States Rendezvous Show this year in Phoenix,” says Scott Tirman, Director of Sales at Primary Arms Optics. “This will be a great opportunity to showcase some of the new optics featured in Odyssey 2023 to our Mid-States partners.”

If you are visiting the Mid-States 2023 Winter Rendezvous, be sure to visit Primary Arms Optics at booth #2240 to see all the newest optics products.

For more information on Primary Arms Optics, follow Primary Arms on social media channels, including Facebook, Instagram, Twitter, and YouTube.

About Primary Arms Optics
Founded in 2008, Primary Arms® Optics is a leading innovator in tactical optics, offering a comprehensive selection of rifle scopes, prism scopes, red dot sights, optic mounts, and accessories. Their Advanced Combined Sighting System (ACSS®) is a high-performance reticle solution to the challenges of modern marksmanship, distilling complex mathematics into intuitive holdovers that enhance your speed and precision. Each ACSS reticle is specially designed to outperform in real-world applications, incorporating a mix of tools to deliver instant firing solutions. These tools may include ballistic drop compensation, auto-ranging stadia, wind holds, moving target leads, or an infinitely precise center chevron. Primary Arms Optics produces several tiers of products to meet the needs of any budget. The premier PLx® optics line prioritizes clarity and craftsmanship with first-class materials. The mid-tier GLx optics incorporate premium technologies with approachable pricing, while the popular SLx® optics offer both proven reliability and value. Every Primary Arms Optics product is hand-inspected at their Houston-based headquarters, and all their products come with a Primary Arms lifetime warranty.

For more information on Primary Arms, visit the company website at www.primaryarms.com or contact:

Andy Chen

Brand/Partnership Marketing Manager