Tucson, AZ - Riton Optics is proud to introduce new additions to the 2022 Primal Line.

Riton Optics first introduced the Primal Line in 2020. Designed for the hunter, these scopes offer precision, adaptability in all environments, and affordability. After listening to you, the consumer, Riton is adding three new scopes to its Primal Line. New for 2022, the Primal Series includes the following optics:

·1 Primal 4-12x50

·3 Primal 3-12×56

·3 Primal 4-16×44

As the world’s only Military and Law Enforcement Veteran Owned optics company, Riton’s foundations were rooted in the tactical market, but Riton founder and CEO, Brady Speth, discovered his true beginning in the outdoors as a young hunter.

Brady Speth, Founder and CEO remembers, “Growing up in a family of seven, we hunted to put food on the table and to sustain us. One of our fundamental goals at Riton has been to put quality optics in front of those who love the great sport and tradition of hunting, as well as those that live the same lifestyle that my family did.”

The Primal Line scopes include features such as capped, zero resettable turrets to ensure the end user will not lose zero in the field or on the move. Enhanced, low light coatings provide a clear picture in dawn and dusk hours, while integrated throw levers for quick adjustments. The reticles within the Primal Series scopes are designed for optimal field of view, while still providing indicators for hold overs and wind.

Every optic in the Primal Series is purged and sealed ensuring variation in temperature and environmental stressors will not affect the optic. These rugged built optics are 100% shockproof, waterproof and fog proof for a lifetime of optimal performance.

For more information on the Riton Optics Primal Series and other new products for 2022, please see ritonoptics.com. All products will also be available to view at Shot Show, booth 72219.

About Riton

Riton is the only Law Enforcement and Military Veteran-Owned optics company in the world, founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first. Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty which includes rapid product replacement on all returns. For more information on Riton and to SEE THE DIFFERENCE, visit ritonoptics.com.