APRIL 7, 2020

Everest Debuts New Videos

The Woodlands, Texas –– Everest, the shooting sports and outdoor gear industry’s first customer-centric, community-driven, multi-merchant marketplace has produced new videos highlighting two of the key features and benefits of their exclusive, Ai-driven marketing solution for Everest seller storefronts - Basecamp by Everest.

Basecamp by Everest’s “Ai Workflow Automation” video details the methods Everest storefront sellers can incorporate to reach customers like never before. Cutting edge e-commerce triggers and complete automation will allow sellers to predict the performance and buying decision timing of customers. Automated workflows with pre-built templates can be created for abandoned carts, browse abandonment, welcome series, win back series, loyalty rewards and customer reactivation.

Basecamp’s “Loyalty Rewards” shows sellers how to increase customer loyalty and maximize effectiveness with the Everest points-based referral and rewards program. Loyalty programs can be created through purchase activity, account creation, storefront visits, social shares, push access, referrals, product reviews and more.

“Basecamp’s Ai capabilities give Everest storefront sellers a distinct advantage over many of their retail competitors,” says Marcus Johnson, Executive Vice President/Operations of Everest. “In today’s competitive and challenging retail environment, it’s necessary to activate all customer touchpoints that engage customers and build community.”

Everest is in the process of producing more Basecamp videos showcasing additional features including Customer Segmentation, Customer Timeline, Push Notifications, Email Marketing and Ai Predictions.

About Everest

Driven by our Caliber Members, the Everest mission is to create the leading marketplace for the shooting sports, hunting and outdoor worlds – a place where retailers can sell firearms and other related items, a place where like-minded consumers can learn, interact, participate and shop. Everest is a community of like-minded, 2nd amendment supporting, conservation-loving and outdoor living retailers, manufacturers, distributors and consumers.

For more information on Basecamp by Everest or to open a storefront, visit the website at www.everest.com/storefront, watch the Basecamp by Everest Videos or contact:

Kristi Heuring

Senior Director of Marketing

Everest.com

Kristi.heuring@everest.com