MARCH 17, 2022

Primary Arms Names Grace Jin as New Creative Manager

HOUSTON, TEXAS – In response to their rapid growth, Primary Arms has announced the hiring of Grace Jin as a new Creative Manager, overseeing all graphic and visual media for the company’s major business units.

Grace brings over 15 years of experience in graphic design, specializing in brand development and high-performance digital marketing. Her expertise ranges from social media growth and trade show presentation to display advertising, print design, and multi-channel marketing. She also brings 8+ years of management experience, working on fast-paced teams in competitive industries, where design played a key role in differentiating and building brand performance.

At Primary Arms, Grace will oversee most creative media, including photography, videography, and graphics design. As Primary Arms continues to expand at record pace, her experience will help elevate key brand elements, including packaging, advertising, and product presentation.

“We’re thrilled to have Grace as part of the marketing team here at Primary Arms,” says Ken Ross, Primary Arms’ Director of Outbound Marketing. “Her creativity and drive will be essential to the team’s performance, and we look forward to showcasing her expertise throughout Primary Arms’ brands.”


For other news and announcements, follow Primary Arms on social media, including Instagram, Facebook, and Twitter.

About Primary Arms

Started in 2008, Primary Arms began as an optics manufacturer focused on delivering the absolute best performance optics for any budget. Today, Primary Arms continues that legacy, expanding to provide best-in-class service for wholesale, LE/MIL sales, and online retail. Wherever your needs lie, Primary Arms wants to be your first choice and favorite partner.

For more information on Primary Arms Online, visit the company website at www.primaryarms.com or contact:

Dina Sanders

Brand Marketing Manager

dsanders@primaryarms.com