SEPTEMBER 10, 2019

Industry Day Adds Shooting Lanes

Las Vegas, N.V. –– Industry Day at the Range has announced that additional shooting lanes have been released for prospective 2020 exhibitors. Spaces are expected to sell quickly, so interested parties are encouraged to register soon. Remaining exhibitor opportunities for 2020 Industry Day at the Range include:

·10x10 shooting area

o 100-yard rifle

o 200-500-yard rifle

o 100-1,000-yard rifle

o Shotgun (clay targets)

·Shared exclusive bay

o 25-yard full-auto capability

·Media Lunch Sponsorship: 100-yard Exclusive Bay




·ATV/truck demo

·Show trailer space


“Industry Day exhibitors get a jumpstart on their competition with early exposure to their most important accounts,” said Kelsey Puryear, Industry Day at the Range Manger. “More than 200 manufacturers and dozens of other organizations exhibit at Industry Day and will be attended by more than 1,800 of the most notable media and buyers, dealers and retailers in the industry.”

Sponsors and exhibitors begin to receive media coverage the moment Industry Day at the Range begins on January 20, and it continues during SHOT Show and throughout the year. The event allows media and buyers to see and handle product before SHOT Show begins, giving them an opportunity to sell new products through firsthand experience. Exhibiting manufacturers get a jump on their competition with early exposure to their most important accounts and have a chance to receive exclusive coverage from print, digital, broadcast and social media outlets.

For those interested in exhibiting in 2020, exhibitor spaces are extremely limited and approaching sell-out. Potential participants are encouraged to register as soon as possible. Exhibitor registration is expected to close on September 27, 2019 or when spaces sell out.

The 2020 Industry Day at the Range will take place at the Boulder Rifle and Pistol Club in Boulder City, Nevada on Monday, January 20, 2020 from 8:30 a.m. to 4:30 p.m. More information can be found at

About Industry Day at the Range

Industry Day at the Range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show®, Industry Day at the Range provides members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.