SureFire, a leading manufacturer of rugged, high-performance illumination and tactical products, has named Primary Arms as their 2023 Dealer of the Year. This prestigious award solidifies PrimaryArms.com as the premier source for all SureFire needs.

Founded over four decades ago, SureFire, LLC has set the standard in the design and manufacture of sophisticated lighting tools. Renowned for their robustness and reliability, SureFire's products are the go-to choice for military, law enforcement, and outdoor enthusiasts who demand the highest level of performance. From flashlights and weapon lights to hearing protection and tactical gear, SureFire's dedication to excellence has earned them a revered spot in the tactical equipment industry.

This year, Primary Arms has distinguished itself among an elite group of dealers, earning the title of SureFire's 2023 Dealer of the Year. This accolade is a testament to Primary Arms' extensive inventory of SureFire products, exceptional customer support, and commitment to providing the tactical community with the best possible shopping experience.

"We are incredibly honored to receive the Dealer of the Year award from SureFire," said Aaron Whatley, Vice President of Merchandising at Primary Arms. "This recognition reflects the hard work of our team and our shared commitment to excellence. We take great pride in offering our customers the best SureFire products, ensuring they have the tools they need to succeed, whether in the field or on the job."

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