Email, text, chat, social media, and reputation tools- connected directly to Celerant’s retail system.

Iselin, NJ — Celerant Technology, a leader in retail software and eCommerce solutions, has announced the launch of its Customer Engagement Suite, an all-new digital marketing platform that unifies email marketing, text message marketing, live chat, social media management, and online reputation tools into one connected system. The new Customer Engagement Suite enables retailers to extend their marketing initiatives beyond the storefront and grow their potential customer base from within a single system.

A Modern, Data-Driven Approach to Retail Marketing

The Customer Engagement Suite enables retailers to automate and personalize their marketing based on customer and sales data from their Celerant point of sale, eCommerce, and mobile apps. Retailers can send personalized email and text campaigns, engage with shoppers through live chat, schedule and manage social media posts, respond to Google and Yelp reviews, and monitor reputation all within a single dashboard.

“Marketing is one of the most powerful growth drivers for retailers, but only when it’s connected,” said Michele Salerno, Chief Growth Officer at Celerant. “Our new Customer Engagement Suite brings every marketing channel into one place, powered by data from your stores and website. Retailers can now reach customers with smarter, personalized messages, manage engagement across every platform, and do it all from their phone.”

Built on Years of Experience With a Fresh, Modern Interface

For over a decade, Celerant has provided an integrated email marketing solution that seamlessly connects with retailers’ sales data. The Customer Engagement Suite builds on that foundation with a thoroughly modern interface, drag-and-drop email tools, enhanced automation, and deeper integration with product catalogs. Retailers can now search for a SKU and drop product images directly into an email or text campaign, eliminating the need for manual data uploads.

“This launch completely redefines what digital marketing looks like for independent retailers,” said Zeke Hamdani, Director of Web Services at Celerant. “The Customer Engagement Suite isn’t just another email platform: it’s a true marketing command center that connects data, communication, and customer engagement. Everything retailers need is now integrated, automated, and mobile.”

Helping Retailers Work Smarter

Retailers can access the Customer Engagement Suite through both desktop and mobile devices, enabling them to manage all aspects of the program. Within the mobile app, users can access and manage all the same functions on the go, in addition to receiving alerts and responding to messages directly from their smartphones. Celerant’s Customer Engagement Suite allows retailers to:

·Send personalized, data-driven emails and SMS messages.

·Automate marketing triggers based on purchases, loyalty points, or abandoned carts.

·Connect all social media accounts and schedule posts.

·Manage Google, Yelp, and social reviews from one dashboard.

·Chat live with customers on their eCommerce site.

·Manage everything through the mobile app with alerts and notifications.

The platform also introduces flexible pricing based on total contacts rather than total sends, aligning with modern marketing platforms. Retailers can choose the full Customer Engagement Suite or add-on text messaging capabilities as an upgrade.

“Our Customer Engagement Suite is another step in our mission to help retailers work smarter, not harder,” added Salerno. “It’s everything you need to stay connected with your customers and it’s all in one place.”

Availability

Celerant’s Customer Engagement Suite is available now for all Celerant retailers. For more information, visit www.celerant.com or contact your Celerant Account Representative.

About Celerant Technology

Celerant has supported the archery and outdoor sports industries since 1999 with innovative retail software, enabling dealers to expand their business in-store and online. As a preferred software provider for the ATA, NSSF, NRA, and NASGW, Celerant offers point of sale, eCommerce, distributor integrations, A&D/e-4473, range and membership management, marketplace integrations, and more. For more information, visit www.celerant.com/sportsman/.