![]() |
Youngsville, NC –– SIGHTRON, one of the world’s most innovative optical observation and aiming device companies, is proud to announce they have partnered with BCE Marketing for all their sales representation in the Midwest. Their SIGHTRON Midwest commercial sales territory coverage and responsibilities include Arkansas, Illinois, Indiana, Iowa, Kansas, Louisiana, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, Oklahoma, South Dakota, Texas and Wisconsin.
"We couldn't be more pleased to have partnered with BCE Marketing," said Jeff Penn, National Sales Manager, SIGHTRON. "BCE is dedicated to providing the best in sales for top brands in the shooting, hunting, and outdoor industry. Their expertise and experience in the Midwest will be an asset to SIGHTRON."
BCE Marketing has a team of proven professionals specializing in sales in the outdoor industry. With combined decades of sales performance, they can design and implement customized programs for all channels of retail trade including big box, distributors and dealers on products they represent. BCE is a top-tier provider of sales and marketing services throughout the Midwest. They are dedicated to serving and supporting their customers and earning their trust; focusing on long-term selling success for both customers and manufacturers. BCE assists in developing regional marketing plans to help move products. They also help support their manufacturers with promotions and new product introductions at the dealer and distributor level.
“Our team is extremely excited to partner with SIGHTRON,” said Clay Owens, Principal Partner, BCE Marketing. “We look forward to representing and expanding this extraordinarily well- engineered, premium brand throughout the Midwest."
For more information on the complete product offerings from SIGHTRON, please visit sightron.com and follow us on Facebook, Instagram or Twitter.
About SIGHTRON
SIGHTRON Inc. designs, manufactures, and distributes premium riflescopes and sport optics. An industry leader since 1993, SIGHTRON is dedicated to providing the highest quality products, uncompromising value, and personalized “real people” customer support from their headquarters in Youngsville, North Carolina. SIGHTRON’s Lifetime Performance Guarantee is backed by a team of skilled technicians in our Custom Shop. If you ever have an issue, they will get your scope working as it should or they will replace it.
Media Contact:
Joel Harris
Harris Global Marketing & Communications

