Cranston, Rhode Island - SWAROVSKI OPTIK NORTH AMERICA, a subsidiary of the Austrian-based company, announces the next generation of the SLC family of binoculars. The SLC is synonymous with exceptional quality, ruggedness, and reliability that has been proven in all hunting conditions for nearly a quarter of a century. This is due to the advanced optical system used, with its state-of-the-art coatings and our proven HD optics, as well as the new design.

The high-contrast images make SLC binoculars the best choice for hunting and finding game in the toughest conditions. Their compact design is also handy when traveling with plenty of luggage, ensuring maximum comfort when carrying or observing with them, even on lengthy trips. The exceptional SLC binoculars have won the trust of customers from all over the world.

Albert Wannenmacher, CEO of SWAROVSKI OPTIK NORTH AMERICA, emphasizes, "The SLC 42 is a product that has really earned the trust of our consumers over many years. Its ruggedness and reliability are seen in many of the stories we have received from a quarter of a century of happy SLC owners. We are excited for this new generation of binocular built on years of proven technological success."

The SLC 8x42 and 10x42 will be available in October 2013.
The SLC 15x56 will be officially launched in the US in January 2014.
Please see the video on the SLC at http://www.youtube.com/watch?v=4YE1bJYV2Ko.

If you require any further information or photography please contact:

Dean J. Capuano, Director of Communications
SWAROVSKI OPTIK NORTH AMERICA LTD
2 Slater Road, Cranston, Rhode Island 02920
Tel. 800-426-3089 x2957, Fax. 877-287-8517
>Dean.Capuano@swarovskioptik.us
WWW.SWAROVSKIOPTIK.COM


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