Wixom, MI – Trijicon®, Inc., global provider of innovative aiming solutions for the hunting, shooting, military and law enforcement markets is pleased to announce the kickoff of its inaugural The Science of Brilliant® Roadshow! From September through December 2021, Trijicon will embark on a mission to visit prominent dealers across the nation and provide consumers hands-on experience with Trijicon's full line of Brilliant Aiming Solutions™.

Attendees will have the opportunity to see over 100 Trijicon products including riflescopes, reflex sights, night sights and thermal night vision optics, as well as walk away with free Trijicon gear and enter for a chance to win a Trijicon Tenmile® 5-50x56 riflescope!

Trijicon’s legendary durability and The Science of Brilliant testing protocol will be on full display through interactive product testing including Heat, Drop, Recoil and Immersion testing, along with other product demonstrations.

“The Science of Brilliant Roadshow allows Trijicon to support our dealers while providing customers with a rare opportunity to experience our full line of products,” said Stephen Bindon, Trijicon President & CEO. “The roadshow is our grassroots approach to exposing more people to Trijicon products while showing our appreciation for our current customers and dealers.”

The Science of Brilliant Roadshow will be making stops at the following dealers, with more being added regularly:

Please visit Trijicon.com/Roadshow for additional dates and locations!

About Trijicon, Inc.

Trijicon, Inc. has led the industry in the development of superior any-light aiming systems since the company’s founding in 1981. Incorporating four decades of innovation, Trijicon’s riflescopes and sights are the most advanced aiming systems available today. For more information on the company’s complete array of Brilliant Aiming Solutions™ for tactical and sporting applications, visit Trijicon.com or call (248) 960-7700. Follow @Trijicon on Facebook, Twitter, Instagram and YouTube.