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Tuscon, AZ (June 2022) – Riton Optics has selected Chevalier Advertising as its strategic public relations agency of record.
Leading the charge in an ongoing public relations campaign, Chevalier Advertising will be promoting Riton Optics in all hunting, self defense, recreational, military/ law enforcement and competitive shooting markets. This will include coordinating media samples, writing and distributing press releases, and offering Riton Optics marketing and advertising solutions.
Riton was founded on the premise that customers should be able to buy quality optics and have the industry’s best service at every price point. Riton is passionate about offering high quality optics at the industry’s most competitive prices, and always putting the customer first.
Every Riton optic goes through a rigorous dual inspection process in Tucson and is backed by the Riton Promise Warranty, which includes rapid product replacement on all returns.
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With a dedicated and passionate team at the helm, Riton Optics and Chevalier Advertising will work closely together to introduce new and innovative products to market, as well as establish and align the brand with the needs, desires and demands of its customers and end users. |
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“We are extremely excited to be partnering with Chevalier Advertising as our public relations agency of record,” said Beth Ingram, Riton Optics Marketing Director. “At Riton Optics, our team consists of passion-fueled individuals from all walks of life, with a common bond that can only be fostered in the outdoors. The team at Chevalier will be a great extension of the Riton family!" |
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“We are thrilled to be joining forces with Riton Optics,” said Greg Chevalier, President of Chevalier Advertising & Public Relations. "Riton has brought some great products to market since starting in 2013, and we look forward to bringing our extensive experience in sport optics to the team in order to help propel the brand, and become an industry leader among hunters and shooters all across America." |
About Riton Optics:
Born In The Heart Of the Wild West
Straight out of Tucson, Arizona, Riton Optics' goal was to bring quality and affordability to the optics industry with the greatest focus being you: the customer and end user.
In the initial years of the business, the focus was on market research, design and testing to ensure the Riton optics line could meet all demands of the end user. With a staff of avid shooters and hunters, the product line originates from practical, real world applications providing you with the quality and functionality needed in a variety of applications. The optics are then put through a series of tests by internal experts, as well as Tier One military personnel, law enforcement officers, competitive shooters and hunters all around the world. Riton has continued to grow our product line and market share each year through the continual development of new product requested by you.
You Will See the Difference
At Riton we have an unwavering passion for offering high quality optics at the industry’s most competitive prices and matched by incredible service. With each and every order we strive to surpass your expectations. From your first look through our Riton High Density glass to your interaction with our customer service team in Tucson, Arizona, we are confident that you will appreciate the quality of our service and products.
You will see the difference in everything we do because we are different, and we developed this company to be exactly that so that you, the consumer, get everything you deserve. Visit www.RitonOptics.com for more info.
About Chevalier Advertising, Marketing & Public Relations:
Located in Lake Oswego, Oregon, Chevalier is a premier full-service advertising, marketing, e-commerce and public relations agency specializing in the marketing of outdoors, hunting, camping, overlanding, shooting and law enforcement products. Comprised of a passionate and diverse team of outdoorsmen and women, current and former military members, hunters, boaters, and golfers, Chevalier’s passion is the gateway to success for its partners. For more information, contact Chevalier Advertising, Marketing & Public Relations, Three Centerpointe Drive, Suite 200, Lake Oswego, OR 97035, 503-639-9190. Visit www.Chevalier-Adv.com.
Media Contact
Collin Russell | Collin@chevalier-adv.com