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Delray Beach, Fla. –– The Industry Choice Awards (ICA) recently conducted their annual assessment of the firearms industries’ best new products of the year. Bringing in experts from every side of the industry, the organization evaluates many factors to include performance, value, and even appearance. After an exhausting process the outright winner of best handgun of the year was none other than the Canik SFx Rival. This is the fourth time a Canik pistol has been selected in the past six years as a category winner.
The Canik SFx Rival was introduced at Shot Show 2022 with huge fanfare and the buzz has grown since then. “The entire Canik family is so honored to take home the award for best new handgun of 2022 for the Canik SFx Rival,” said Canik USA National Marketing Director Adam Ruonala. “This firearm was designed to be a disruptor, it was engineered from the very beginning to be such a show stopper at an unbelievable price that you literally couldn’t afford not to have it in your collection. We wanted to push the envelope of the performance to value ratio for all of our competitors and thus we named it the Rival!”
The Canik SFx Rival is available in two models; the iconic Canik Grey with gold accents version known as the Canik SFx Rival and the all black model known as the Canik SFx Rival Dark Side. It is available in retailers across the country now with an MSRP of just $679.99.
Media Contact: Adam Ruonala
(843) 367-5897