OCTOBER 15, 2020

Beretta is pleased to announce that the Tikka T3x Lite Roughtech has received the “2020 Great Buy” Award for Best Rifle from Outdoor Life magazine.
The Civilian Marksmanship Program’s annual Talladega 600, a marksmanship retreat for the last five years, is set to begin Monday, Nov. 16, and will offer a variety of competitive and learning events through Sunday, Nov. 22, at CMP’s own Talladega Marksmanship Park in Alabama.
Davidson’s, a top firearms wholesaler, has teamed once again with long-time industry partner Ruger to offer an exclusive version of the Wrangler 22LR single-action revolver. It has a Plum Brown Cerakote coating on the frame and 4 5/8” non-tapered barrel.

Taurus is offering the popular Raging Hunter big-bore revolver in a "ready-for-the-field" complete hunting package. For the kickoff, Taurus has launched the Legendary Hunter Giveaway in conjunction with Leupold and Hornady.
Staccato 2011, LLC announced that over 250 law enforcement agencies across the country have approved Staccato 2011 pistols for duty use. Major departments approving Staccato include LA County Sheriffs, Riverside County Sheriffs, and the Long Beach Police Department.
As part of the planned new vendor expansion, Bangers L.P. has begun taking delivery of JTS Shotguns AK & AR style semi-auto shotguns and accessory magazines effective immediately.

If you have an AR-15 style rifle collection, you need the White Label Armory Home Builder's Parts Kit. This kit contains every small component necessary for keeping your personal armory running.
Safariland announced the release of their full line of hearing protection featuring patent pending impulse technology available in two different in-ear models, or together with the Impulse Range Kit.
Galco advocates the integration of holster, ammo carrier and holster belt as the best method for comfortable and effective concealed carry. One example of this is the professional-grade, premium saddle leather Concealable system.

SIG SAUER, Inc. announced an expansion of its New Hampshire operations to the city of Rochester, New Hampshire. The company is poised to acquire a multi-building campus in Rochester, to relocate its Dover operation and expand overall New Hampshire operations.
Bangers LP, a leading shooting sports distributor, is pleased to announce the hiring of Chris Davenport to serve as a Buyer within their purchasing team.
The Sporting Arms and Ammunition Manufacturers' Institute (SAAMI) has announced Texas-based True Velocity has been approved as SAAMI’s newest member. True Velocity will have full voting rights, and members of True Velocity’s leadership team will be named to sit on SAAMI committees in the coming weeks.

Armament Systems and Procedures has hired John Brownlee as Director of Government Sales. Brownlee brings to the role twenty years of sales and management experience — half of them in the public safety industry.
Primary Arms Government has announced the hiring of Richard Evans as the Government LE Sales Agent for the US Central Region.
Celerant Technology is excited to be celebrating its 21st anniversary. During a time when the Internet was just taking off, the company was founded to help dealers expand past their storefront.

Winchester announces its first shipment of ammunition to the U.S. government left the Lake City Army Ammunition Plant this week. Semitrailers filled with 50 caliber and 5.56 ammunition are bound for destinations around the globe in support of the U.S. Warfighter.
Fiocchi, with manufacturing facilities in Lecco, Italy, Ozark, Missouri and Little Rock, Arkansas, is pleased to announce the appointment of Michael Halleron as their new vice president of sales.
The Beretta 694 over-and-under competition shotgun has received the “2020 Editor’s Choice” Award for Best Shotgun from Outdoor Life magazine.
Sturm, Ruger & Company, Inc. (NYSE: RGR) will announce its financial results for the third quarter 2020 and file its Quarterly Report on Form 10-Q on Wednesday, October 28, 2020, after the close of the stock market.
Swanson Russell is looking for a Public Relations professional who can counsel leading brands within our hunting and shooting PR team.
Federal Ammunition introduces the industry’s only ammunition truly designed for optimal cycling and overall performance from the time-tested, lever-action rifle platform. Shipments of this product have begun to arrive at dealers.
SAR USA by Sarsilmaz announced that they have partnered with FMG Publication’s American Handgunner magazine for the ultimate “Win It Before It Launches, SAR USA Pistol Giveaway Package” promotion.

The only two things you can control in a confrontation is what you do, and the speed at which you perform. This is especially true if you are required to engage the threat with accurate fire. You’re forced to shoot. The speed you fire is dictated by size of the mark to be hit and distance to that target. Time is a factor. The hits need to be effective and efficient. You fire as quickly as possible, while maintaining the necessary accuracy. The “Control Drill” is perfect for developing the balance between speed and accuracy. Plus, it’s easy to set-up and shoot.

Start with a negative target. Negative targets – anything outside the open area is a miss – are great for training and practice. Too many people get caught up in exactly where the bullet went. Where the last round hit isn’t important; it’s history - nothing you can do about it. And if that one’s not effective, you should be thinking about where you’re going to put the next hit. Plus, in real life you won’t see the hit on the threat - they’re unlikely to be standing still while you hit them. As I like to tell people, if you have to look to see where the hit went you haven’t actually learned how to shoot. This is assuming you’ve fired the weapon so you know it’s zeroed and rounds hit where you intend.

Negative targets are also great for developing efficiency. In order to discover at what speed you can fire, you have to determine what’s “too fast.” Negative targets let you know immediately what too fast is. Any round that actually hits cardboard means you fired too fast (usually “too fast” on pressing the trigger).

I use negative targets with different size zones. The areas representing the head – ocular cavity, center mass of the chest and the pelvic area are cut out. The different size and shaped holes require you to regulate speed based on the accuracy required. The larger the hole the quicker you can fire; smaller targets require you to slow down. Vary the distance from close to far. Now, you’re starting to develop “control.”

But again, first you have to learn what’s too fast. The goal is to exceed your abilities, to miss. Then, control your speed, and slow down until all hits are “good.” To develop even more discipline, short load your mags or throw some dummy rounds in your magazines. There’s no such thing as practicing these techniques too much. When you have to reload or clear a stoppage, do it at a speed that is free of mistakes. Properly. Once the weapon is running again, regulate your speed to ensure the next shot is a hit. It’s also a good idea to add some movement in, especially when drawing from concealment.

Responding to an attack is about what you do and the speed of your actions. If you’re not controlling these two things it means the threat is in control. You cannot let the offender dictate the speed you perform, especially when firing. The Control Drill is easy to set up. There’s no time limit. You fire as many shots as you want. You shoot as quickly as possible, yet slow enough to get good hits. Self-control begins on the range, but applies to other aspects of life too.

Tiger McKee is director of Shootrite Firearms Academy. He is the author of The Book of Two Guns, AR-15 Skills and Drills, has a regular column in American Handgunner and makes some cool knives and custom revolvers. Visit Shootrite’s Facebook page for other details.

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